RICHMOND, Va. – Menchie’s, a global brand that has built its reputation on making each of its guests smile by providing an unparalleled frozen yogurt experience, recently opened its Menchie’s Shoppes at Westgate at 11761 W. Broad Street in Richmond.

“Menchie’s provides best-in-class frozen yogurt with a fun, interactive environment including upbeat music, chalkboards for kids to draw on, free giveaways to children and top notch guest service,” said Jay Ashcraft, a local resident who owns Menchie’s Shoppes at Westgate.

Throughout July, all Richmond-area Applebee’s are serving up strength, hope and joy for local children through donations to the local Make A Wish chapter. Last year, Richmond restaurants granted wishes to four area children facing life-threatening illnesses.

From July 1-31, Applebee’s guests and team members can donate to the local Make-A-Wish Foundation® – the world’s largest wish-granting organization – by purchasing paper star icons in $1, $5, $10 and $25 increments. The star icons will hang throughout the restaurants as visual reminders of the grassroots Make-A-Wish fundraiser, which will benefit children in the metro area.